Euroclear wrapped up its kick-off with the energy of At The Races.
For 320 participants, Euroclear was looking for a festive closing session for its kick-off. At The Races combined suspense, strategy and group energy into one interactive game.
Client: Euroclear
Activity: At The Races
Participants: 320
Context: kick-off
Theme: fun, strategy, competition, group energy
After a kick-off, you don’t want the energy to slowly fade out of the room. You want to end with something that wakes people up, connects them, and keeps the conversations going afterwards.
For Euroclear, that final moment was At The Races.
With 320 participants, it was important that the activity was simple enough to understand quickly, yet strong enough to keep the entire group engaged. At The Races hits exactly that balance. Teams are given a clear game context, make decisions, follow the tension on screen, and build anticipation together towards the race.
Across several rounds, teams define their strategy. Go all-in early? Hold back? Play it safe or take risks? The decisions teams make influence the course of the game, creating a lively mix of discussion, competition and fun.
The strength of At The Races is that no prior knowledge of horse racing is needed. The game is instantly clear. The energy naturally builds as the races begin and teams see their choices play out.
For Euroclear, it became a festive closing moment filled with laughter, cheering and healthy tension. The perfect end to a content-heavy day: letting go, while still sharing something together.
What stayed with them
The kick-off didn’t end with a final slide, but with a shared moment. Participants left with energy and the best stories of the day.
Discover how At the Races works
Looking for an energetic closing activity for a kick-off, staff day or large event? At The Races quickly brings energy to the group.
